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Information About Marketing Salary Ranges

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As a field, marketing tends to start entry-level employees slightly higher than the United States Census Bureau's reported $26,000 national average.

The variation among actual entry-level salaries, however, can be significant; different specialties can have such vast salary differences that one entry-level marketing career can pay almost double another.

Specialization particularly boosts marketing salaries at the mid-level of a marketing career path. A general brand manager will make about $5,000 less than a package design manager, even though package design is only one part of a brand manager's responsibilities. Marketing salaries at the highest levels of a marketing professional's career only tell part of the story. Stock options, bonuses and other company perks can increase the base salary by 10 percent or more.

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Marketing Salary Comparison Chart

Low Average High
Media Coordinator $26,000 $30,000 $35,000
Marketing Specialist $45,000 $52,000 $61,000
Brand Manager
$73,000 $84,000 $96,000
E-commerce Marketing Manager
$71,000 $80,000 $93,000
Product Specialist
$69,000 $78,000 $89,000
Package Design Manager
$79,000 $89,000 $104,000
Marketing Director
$116,000 $140,000 $175,000

*Depends on company size, specific job and location
Sources: Salary.com. Compiled October 2007.

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Strayer University

Strayer University is dedicated to helping busy, working adults achieve their educational goals with a valuable, real world education in a fast, convenient format offered online or at one of many campus locations.

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Northeastern University - College of Business Administration

Northeastern offers its AACSB-accredited MBA program in a 100% online format. They are a world leader in practice-based education focused on expanding students' managerial skills and knowledge base.

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Boston University

Boston University offers top online master's programs in banking / financial services management and project management to enable graduates to get ahead in their careers.

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